The Evolution of YouTube Vloggers

Written by Hanifa Kamal


YouTube launched in 2005 as a platform to share videos to anyone worldwide. Since then, it has transformed into a platform where videoing your life can make you virtually famous. Vlogging has changed drastically since its introduction to the world. Generation Z explores.

The Low-Fi, Webcam Vloggers

It all began with the Low-Fi vloggers who sat down in front of their computer, turned on the webcam, and rambled for a few minutes about what happened during their day. A common aspect of the Low-Fi vloggers is the terrible video quality (we’re talking 240p), atrocious sound quality, and cheesy video editing Windows Movie Maker. These were more innocent times where you could genuinely #relate to content creators.

 The “I’m British Male and Have a lot of Hair” Vloggers

If you were a young, British (ideally Caucasian), somewhat-attractive male in 2009-2015, chances are, you would’ve been the next YouTube sensation that pre-pubescent girls would’ve adored. It doesn’t matter what your video content was. You could’ve made a video on trying “Candy from America” and would’ve raked in millions of views and “dat YouTube money.”

These vloggers still exist, but since, they’ve had haircuts and enjoy wearing earthy-toned t-shirts, and rock Yeezy sneakers.

 The Daily Vloggers

Daily vlogging was a phenomenal that started around 2008/09, where YouTubers would typically upload onto their second channel and post a video of what they did that day. It would be typically recorded on a Flip Camera (anyone remember those?), and clips would be chucked into iMovie. YouTubers like Shay Carl and Charles Trippy are the true OGs in daily vlogging.

The Family Vloggers

Family vloggers have become popular in the past 3 years or so. Usually, the typical, successful vlogger comes with a traditional nuclear family – mother, father, and 2-3 kids (and perhaps a cute pet). There have been ethical debates on whether exposing young children on the Internet are a smart idea. Also, the argument of “Child Labour” has come into question. Do these kids get some of that sweet ad revenue? Nevertheless, family vloggers such as The Shaytards, The Michalaks, and The Sacconejolys are offering viewers a taste of what family and adulthood means.

The Cinematic Vloggers

The Cinematic Vloggers are similar to The Daily Vlogger in the sense that they make content based on what they did during the day. However, since 2015, the regular vlog format has changed dramatically. Since Casey Neistat, a filmmaker, started to vlog in 2015, the vlogging world was stunned of how engaging, and visually beautiful Casey’s vlogs were. His story telling through his shots, music, and general charisma allowed Casey’s channel to grow rapidly in such a short space of time. Casey has revolutionized the daily vlog. Since Casey, vloggers such as Jesse Wellens and Louis Cole have upped their vlogging came, switching from point and shoot cameras to bulky, DSLR cameras with a fancy mic set up. Typical things you will find in a Cinematic Vlogger’s video are timelapses, funky RNB/experimental instrumental beats, and a skateboard.

Vlogging and YouTubers in general may be looked down upon traditional media due to the nature of some content. I get it, you may not be taken seriously if you make challenge videos on the Internet. However, these videos offer people a sense of escapism. Even though vloggers have changed and adapted throughout the years, the main intention of vloggers is to entertainment. It will be interesting to see how the Vlogger will change in a few years.


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